State of the Union, Слепой художник, and Time Travellers

In an exercise to get the creative juices flowing I have just written a silly short story involving 5 elements as suggested by some Twitter friends. The 5 things I've included were : A presidential State of the Union address, sheepdogs, blind artists, 5-HT receptors, and time travel. Special thanks to @_finn, @djbarbie and @s0up for their contribution....

Under: Creative

By phyatt with 1 comment

Sweet Emotions

Creating a brand is a difficult, well-thought-out process involving many layers of strategy and purpose. When a brand is presented to the public we either embrace it, loathe it or it falls somewhere in between indifference and tolerance. But branding becomes emotional for the consumer. We get attached to our favourite brands, forming relationships...

Under: Branding

By phyatt with No comments